Washing it off

In How to on December 2, 2009 at 10:37 am

We’ve heard much from you about the quality of our embrocation.  You like the scent, the feel, the care that we take in choosing our ingredients.  We’ve also heard from you about the lingering of the burn, and we decided to give a more detailed primer about post-ride removal of Northwest Knee Warmers embrocation.

As you know–because you have read our other postings–our embrocation is 100% natural and washes off with soap, water, and minimal elbow grease.  You don’t need a Brillo pad like some of the euro’ stuff.


“But wait,” you say.  “When I step out of the shower after washing it off, my legs still burn and tingle.”  And therein lies the rub (pun intended).  You see, the capsaicin in our product binds to the nerve endings.  That’s how it causes the sensation of heat, and the reduced perception of pain.  Even though the embro’ has been washed off, those capsaicin molecules are still attached to your nerve endings just under the skin.  After a short while, the effect will wear off, much like the effect of lidocaine wears off after you’ve been to the dentist for a filling.  Personally, I like the lingering warmth.  It helps me to thaw out after a particularly long cold ride.

One final thing to bear in mind:  Capsaicin does not cause tissue damage.  Even though our “Maximum” warmth is hot hot hot, there is no chemical burn going on, despite what your nerves are telling you.

Why do we embrocate?

In How to, The story on November 5, 2009 at 11:58 am

Capsaicin

Capsaicin

Why do we embrocate?

The reasons we embrocate vary from the aesthetic to the scientific.

That’s right, there is actually science behind our ingredient choices. And we aren’t talking about Dr. Google/Wikipedia science here either.

The primary active ingredient of all three strengths of Northwest Knee Warmers is of course capsaicin oleoresin. This is an extract made from chili peppers and it gives our embrocation its heat. But that’s not all it does.

Capsaicin is also an analgesic. That is, it reduces the perception of pain. This is an effect that accumulates with regular use. Studies have shown that pain perception from arthritis continues to decrease over a 2 week period of daily application.

Other studies have shown that the application of capsaicin to the skin covering a muscle can reduce the pain perception of that muscle. If you’re a geek like us, you will enjoy this technical study here, and an abstract here.

A translation of those studies boils down to a fairly simple concept. Each type of sensation we detect is passed from the skin to the brain by a specialized nerve. We have vibration-sensing nerves, temperature-sensing nerves, touch-sensing nerves, pain-sensing nerves, and so on.

Our pain-sensing nerves use a chemical substance to relay the message of pain to the brain. That substance is called “substance P”. If our pain nerves are strongly stimulated over time, they start to run out of substance P, and are less able to relay the message of pain. Capsaicin stimulates our pain-sensing nerves, but one of the most interesting characteristics of capsaicin is that unlike ginger or even garlic in high concentrations, it does not cause tissue damage via chemical burn. So even though you feel the burn, you aren’t actually doing any damage. Capsaicin’s ability to deplete substance P is the reason we hear from users of Northwest Knee Warmers that when they embrocate before a hard workout or race, they experience much less fatigue than usual afterwards. We haven’t been able to find any corroborating research for this, but it is something we hear often.

Another interesting point is that the body does not build up a tolerance for this effect. That is, using it frequently does not diminish the pain-relieving effect. But one thing that the body can develop a tolerance for is the warm sensation. We have a feeling that this is part of the reason there is such a strong demand for our “Maximum” strength from the long-time embrocation users around Portland. (You know who you are.) The “warmth tolerance” builds up with multiple daily uses, not the more typical 3-4 uses a week, and if application is discontinued for a few days, the tolerance wears off.

We are kept awake at night thinking about how to make the best embrocation possible. Not just an embrocation that doesn’t offend your significant other’s sense of smell (very important), not just an embrocation that feels like butter, and uses the purest all natural ingredients out there, but an embrocation that has a body of science behind it. We think we’re well on our way.

Ready?

In Git some!, The story on October 14, 2009 at 10:07 am
Bee's wax in suspension

Bees' wax in suspension

We’ve taken the feedback we received from ‘cross racers, roadies, and even a runner or two, tweaked our recipe a bit and put together our first batch of embro’ for sale! But we’ve been so busy putting the batches of Northwest Knee Warmers together that we haven’t been able to finish up the website. In the meanwhile, if you want some–and you know you do–send us an email and we’ll tell you how you can get a tin of your very own via Paypal.

We are offering an introductory special of $15 for online purchases of our handsome 4 fl. ounce tin.  The special will last only until midnight Saturday night.  Shipping is $5, but if you’ll be at the Cross Crusade at Sherwood on Sunday, we can arrange a drop off there.  We’ll be there all day.  We’ll also be at the Psycho Cross race registration table most of the day, so find us for a full sized tin, or a sample (while supplies last).

We are also excited to announce that Josh at Cyclo-Sportif will have Medium Warmth for sale at Sherwood, as well as some samples.  Stop by if you’d like to try some first. Pick up one of his fantastic waffles while you’re there!

Medium Warmth

Medium Warmth